Ashika Kalra and Jade Chen

Writing Behind Her Vision

 
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Episode Notes (by minute):

-2:00: what it felt like to have their book published and distributed in December 2021 after working on it since 2019

-5:00: why a genesis behind the book was answering the question: “what leads to a fulfilled life?”

-8:00: how working on a project like this can really deepen your friendship with another person

-10:00: how they were able to delegate parts of the other to each others strengths

-12:30: how they cold emailed people to see if they would participate in the book, and they would follow-up with ruthlessly

-15:30: how they conducted in-person interviews, instead of email Q&A

-17:30: the importance of being explicit in your cold emails

-18:00: Jade’s top 3 learnings so far: 1) having a partner helps with accountability; 2) build momentum; and 3) divide and conquer

-24:00: why its a good idea to start book marketing as soon as you can, even after you write a chapter or two

-26:30: “success isn't final failure isn't fatal. It's the will to continue that counts.” - Winston Churchill

(Note: these are quick notes and takeaways by David Nebinski. Please see the episode for more accurate information)

Published Date: 12/23/21